An Interview with Kalpesh Patel, the CEO of Solution Analysts

My guest today, Kalpesh Patel, has an amazing SEO resource at Solution Analysts Pvt. Ltd. In this interview, he discusses keyword strategy, and answers the common questions.

Kalpesh operates his own Ahmedabad, Gujarat based Web & Mobile Application Development Company, and he’s had a good amount of success in a relatively short period of time. He may only have a couple years worth of experience in the digital marketing game, but he has a good head on his shoulders, and I know he has the skills to provide some real value to his clients.

Please tell us about yourself to Rahul Digital readers

I am the founder and CEO of Solution Analysts. This is my professional information. I am a techie, a reader, and a mentor who likes to share insights and more than two decades of experience in the technology domain. 

At Solution Analysts, my role is more like an administrator. I become active whenever any department faces hurdles. I used to meet directors and project managers to ensure smooth operations on a daily basis. I also share domain insights to enable the in-house teams to come up with innovative solutions for complex business requirements. Thankfully, my skilled co-workers manage the daily operations so well that I haven’t played the role of troubleshooter! 

Where did the idea for Solution Analysts come from & How Did It All Start

Well, it is difficult to remember all the circumstances and objectives behind establishing Solution Analysts at this point, but the core idea was to bring automation to the client’s business processes and enhance their convenience.

We had a very humble beginning of Solution Analysts. I still remember that we started with just three people in the year 2011. At that time, mobile app development was just gearing up for bringing revolutionary changes in people’s lifestyles and corporate activities. We started our journey with a core objective in mind to develop client-centric mobile app solutions.

Can You Explain About the Services of Solution Analysts

Solution Analysts is basically an enterprise software developer. We build business mobile apps and web apps with advanced features. Our other services include eCommerce development and IoT app development. At Solution Analysts, we strive to integrate features of emerging technologies like AI, AR, and ML to make futuristic app solutions for the global clientele.

Here is a glimpse of our core services-

  • Native app development
  • Cross-platform app development
  • E-commerce web development
  • AR app development 
  • IoT app development
  • Blockchain app development
  • Enterprise software development
  • Software maintenance and support
  • Consultancy services

Share Best 5 Tools Which Your Company Use for Business

We use Ahrefs and SEMRush for marketing, Skype for communication, Xcode for building iOS apps and Android Studio for developing Android apps. We also use Xamarin, Ionic, and PhoneGap for building cross-platform apps. Apart from these tools, we keep on introducing emerging technologies and cutting-edge tools at regular intervals to keep pace with advancing technology.

Recently, we have started using the advancements of Blockchain and IoT technologies to develop advanced app solutions to meet the complex business needs of our clients 

Please Share Some Tips That Newbie’s Can Use While Starting Online Business

Startups and new players find it very difficult to survive and thrive in a highly competitive business scenario. From my experience as once a startup owner, I would like to share some tips for the newbies. 

  • Never compromise with quality 
  • Never lose hope and stay focused
  • Don’t fall for overnight success
  • Keep transparency and openness as the best practices 

To my mind, startups should never hide their limitations and stay away from any show-offs or false promises. For an IT startup, it is necessary to meet the deadlines without compromising on quality. Initially, it is possible that startups have to deal with financial troubles, but if you keep your promises for both employees and clients, your startup can eventually grow. 

What Are Solution Analysts Success Model

Since inception, I feel lucky to have a team of dedicated and enthusiastic developers. We put all our efforts to meet the client’s diverse business needs in the best possible way. Whether it’s app performance or appearance, we never compromise on any aspect. We believe in making the most suitable solution for the complex needs of modern businesses across different industry sectors like manufacturing, healthcare, BFSI, agriculture, retail, and on-demand services.  

Our success model is based on our global clientele’s happiness and our solutions always help them take the business to the next level. We have maintained an agile approach and we just like to implement technological advancements in our web and app solutions. In this attempt, we always remain updated with market trends and user expectations. 

Which Influencers and Thought Leaders You Look up to When It Comes to Internet Marketing

Neil Patel, Rand Fishkin, and Brian Dean are some of the top thought leaders I used to follow when it comes to Internet Marketing. In today’s competitive business scenario, companies need to address the target audience properly. And, I firmly believe that in the coming days, the role of digital or Internet marketing will be more important in the corporate sector.

Tell us about your biggest achievement in an Online Journey

Frankly speaking, my biggest achievement in the business is yet to come. But, as we consider project accomplishment in milestones, you can say, we have grown from 3 member company to over 180 professionals’ large organization. Today, we provide best-in-class enterprise software solutions by integrating the advancements of emerging technologies like AI, IoT, and AR. This is the biggest milestone in my journey to date. 

What Is the Main Reason Behind the Good Reputation of Solution Analysts

As I mentioned above, we just focus on developing user-friendly app solutions with a seamless performance. Since inception, we have neither looked at the growing competition in the technology domain nor indulged in any practices that can harm the competitor’s business.

I think this is a major reason behind our good reputation in the market. Another fact is- Solution Analysts always believes in developing a long-term business relationship with our clients. We have got almost 90% repeat business that is an indicator of our client-oriented approach. Our happy clients also spread a word for our company that contributes significantly to improve our reputation. 

What’s your favourite social network – Instagram, Facebook, LinkedIn or Twitter

I am not much active on Facebook or Twitter. My favorite social network is LinkedIn. I use LinkedIn to stay connected with my contacts and get the latest updates on the corporate sector and technology domain. I personally believe that every executive or CEO should remain active on LinkedIn for professional growth.

An Interview with Shahid Mansuri – CEO, Peerbits Solution

We reached out to Shahid Mansuri. Shahid is the Founder of Peerbits Solution Pvt. Ltd, a multi-million dollar mobile app development company. Peerbits’s headquarters are located in Ahmedabad, Gujarat (India) while distribution is handled from Dubai. Their main goal is to deliver remarkable mobile and web applications which will satisfy and keep users craving for more.

1. Please Briefly Tell Us About Yourself and How You Got Started with Development Industry

My name is Shahid Mansuri, the CEO of Peerbits, a mobile App development company. My rendezvous with technology is not something new as I was inclined to it from school days itself. And when I got to realize that technology is slowly and steadily transforming lives, I thought of contributing to the imminent change via development. Initially, for me to get started with a new horizon, I wanted to master the forte. So, I worked in a few companies as coder. Every time I used to keep myself motivated and updated with the changing trends. After gaining considerable knowledge in this vertical, I thought of starting a venture of my own and that is how Peerbits happened.

2. Can You Please Talk About the Journey of Peerbits?

Yes, definitely, it will be my pleasure. We started with 4 founders, technically. I and my other three colleagues were too much into technology.  After the IT boom in 2000, the Indian market had been slowly and steadily moving towards technology. The introduction of Android and iOS further catalyzed the process. After our college and a brief stint at the professional corporate world, we started off initially at a snail’s pace in 2011, but by 2013, we had accomplished over 100+ web and mobile app projects and with a heavy flow of work, there was intense hiring and our team grew up to 50 members. The year 2014 brought lucrative dividends for Peerbits with many new corporate offices being set up in Dubai, UAE, Colombia, Canada, and Saudi Arabia. Thereafter, we have never looked back, and our hard work has been recognized by GESIA in Gujarat where we got the award as the best mobile app development company.

3. What Advice Would You Give Someone Who Wants to Start Developing and Marketing Mobile Apps?

Mobile apps are meant to add value to the life of the uses. Like WhatsApp did for short messaging. Similarly, as a mobile application development company, getting into the psyche and the skin of the user can help the company grow and dominate in the long run. That is where the difference is created between a mediocre and renowned development company, as the renowned ones will be focusing on giving an experience to the end users. For the purpose of marketing, it is profitable to start with coupon campaigns and downloads incentives. It might be costlier initially for the client, but users will be attracted to download the applications. For the purpose of increasing awareness about the application, the use of social media is a much profitable platform to explore.

4. How Do You Help Your Clients in Choosing the Right yet Profitable Platform for App Development?

We first understand the objectives that they want to achieve via the app platform. Once they are sharing the objective with us, we get to learn the best technology that can help them grow via the app platform. Our experts analyze the traffic the clients want to meet and the way they want the application to function. It is based on these vital inputs that we help shape the app as per the business requirement.

5. What Are the Most Effective Marketing Strategies for Mobile Apps, Both Paid and Organic?

In our endeavor to position our brand Peerbits as an effective mobile application solution provider, we focused on visualizing our campaigns on social media. As the usage of social media is turning robust with time, we capitalized on this trait. For both paid and organic, we relied on social media. After doing the social media campaigns, we also built the DY videos and uploaded smart solutions via our app development. The videos helped in evoking the interest and initiating a quick call-to-action for the viewers.

In order to create better connectivity with the audience, we even organized the app release part and invited the media house and other key profile individuals to the event. In a way, it was able to create brand positioning, recognition, and perception for the audience. We used multiple techniques to attract the customers, whether they were paid or non-paid, the results were the phenomenon.

6. What Are the Best Advertising Networks for Driving Mobile Installs and Why?

I personally like AdMob, Google Ads and Facebook Ads for the advertising and promotion. In all these platforms, I am able to get native ads, interstitial ads, banner ads, in-stream video ads, reward point ads. All of these combined empower the marketing for the apps that we develop.

7. Which Would Be the Best Monetization Method for Mobile App Developers Who Looking to Maximize Revenues from Their Apps?

From my viewpoint, it will be a little tough to restrict the marketing and monetization to just one zone; so in my case, I will personally go with banners, interstitial ads, capture forms, native advertising. And in some rare occasions, even the freemium models do interconnect with the users and motivate them to download and use the application.

8. What Analytics Tools Do You Recommend for Tracking App Install, User Loyalty and Customer Lifetime Value?

Google Analytics for Mobile is the best tool to track customer behavior.

9. What Are the Challenges and Advantages of Both Ios and Android Mobile App Development?

With cross-platform mobile app development, the following challenges and advantages surface as per our experience in the development.

 Advantages:

  • There is a 50% to 80% code reuse when using the cross-platform development
  • Bug fixing is required just once in the process of development.
  • For B2B and business process automation, the use of the hybrid platform is quite beneficial.

Challenges

  • A great UI/UX of the application
  • Creating an MVP and MVVM
  • Maintaining the Retention Rate

10. What’s Your Advice to App Developers/Marketers on Handling Negative Reviews?

When they come across negative reviews, should learn from the mistake and incorporate the changes that please the users.

An Interview with Anshul Sharma, CEO – Fluper Ltd.

In this interview, Anshul tells us about how he started hi own business, the challenges he’s faced along the way, and the tips he has for anyone looking to create their own app. As you might have guessed, simply creating a great app isn’t good enough alone to be successful.

Anshul Sharma, talks why he thinks it’s been successful, and what the product’s most successful marketing strategy has been so far.

1. Hi Anshul, Please introduce yourself to our audience

My name is Anshul Sharma, the Co-Founder & CEO of Fluper – No. #1 Mobile App Development Agency. My interest in technology grew from the day when I was in college. I used to play with electronic equipment and gadgets and when I realized that the technologies are gradually changing the lives of people, I started my research and got to learn lots of things. I used to write about technical stuff and helped programmers to solve complex issues in their projects. Then I started working in some great organizations that helped me to become a master and a creative leader. Once I got to know that I have sufficient information and skills, I started a skyrocket venture that is known as Fluper – an Award-winning company.   

2. Can you please talk about the journey of Fluper

Of course, we started with 4 people initially. I and my 3 colleagues who were too much interested in technology. In the beginning, we started as a blog that helps engineers and developers to solve their errors and bugs in the programming. Then I saw, mobile applications like Android and IOS are leading in the market and slowly it will drive the world of innovations. We started off at first in 2015 but by 2013, we had achieved 100+ mobile and web app projects as well as a heavy workflow. 

3. What are the services you offer to your clients

Being a multi-domain app development company, we offer Mobile App Development, Web App Development, Cross-Platform App Development, iPad App Development, Wearable App Development, Game Development, AR/VR App Development Solution with the most recent technology and integrated tools. 

4. What is your Fluper’s business model

We have an in-house team. We have a team of skilled and experienced mobile app developers, technology enthusiasts, business analysts, quality analysts and creative designers who are focused on delivering awesome and realistic products to our potential clients. We have allocated project coordinators to monitor each phase of the project in order to streamline the entire mobile app journey.

5. How do you help your clients in choosing the right yet profitable platform for mobile application development

In the first phase, we analyze and understand the goals they want to accomplish. Once they shared their idea with us, we organize the best strategies that can help our clients to grow their business productivity. Our dedicated experts examine their target users and the amount of traffic they expect. Also, our experts will help them and show them an approach they need their app to work. All the things are based on the essential feedback and inputs, which we aid to create their app according to the business need. 

6. What are the key factors that you consider before deciding the cost of a mobile application

The cost of app development depends on the scope, functions and features of a mobile application. Aside from, it rotates around efforts, complexities, selection amid native versus architecture, hybrid, APIs, screen direction, app security, post-maintenance, real-time updates, etc. Another component is the app concept of the customer and their demand to get the mobile app built. This approach and the aforesaid elements with the assistance of all-inclusive research aid us to decide the cost of a mobile app.

7. Tell us about your biggest achievement in the industry

Since the establishment, our main objective has been building Mobile Apps and in the future as well we are looking to grooming ourselves a lot. This will be done by analyzing the future extent and bring additional updates as per to the on-demand wealth. We want to ensure that no stones have left unturned by us in the industry of Mobile App Development.

8. What latest technologies and tools you implement for mobile app development

We use, the most recent, tools and technologies to create an app. For example, Node.JS, Native, Hybrid, CakePHP, Angular, Swift, Java, PHP, Mean-Stack, Python, Blockchain and a lot more. We have a skilled team that has years of experience in delivering a custom application to clients all over the world. 

9. What do you think will be the future of Mobile technology

Here at Fluper, our main goal is to ‘Never Compromise with the Quality’. We choose solutions and strategies that are secure, efficient, and result-driven. We do follow the existing trend related to the tools and software used for technologies and offer services that are robust, stable, and scalable to our customers globally.

10. The secret to building a profitable mobile app development agency

As a multinational organization, we consider deciding the cost of the mobile app is the complexity of functions to be created. The Platform to be included (Android, iOS, SmartTV, Web), Backend development, Complexity involved, Custom UI Design, Nature of the application (Hybrid or Native) as well as third-party integrations. We employ best practices that let clients project to become a top notch brand in an affordable budget that can be easily fit in their pocket. 

Thanks Anshul, I appreciate your time today!